

















Bookjobs.com is sponsored by the Association of American Publishers, the leading trade association for the U.S. book and journal publishing industry.
View Job
[Back to Jobs] |
|
Title: | VP/Director Pimsleur Language Programs |
Description: | Simon and Schuster is looking for a VP/Director to run its' Pimsleur business. Pimsleur® is the ultimate resource for spoken language learning with 50 languages for English speakers plus English courses for native speakers of 15 languages. It's the most effective language-learning program ever developed and utilizes proven methods of learning based on extensive research of how people actually master a foreign language.
The Pimsleur Method is a patented method developed by Dr. Paul Pimsleur that allows users to learn a language the way native speakers do, integrating vocabulary, grammar, and pronunciation into everyday conversations. Pimsleur audio programs are completely portable and can be listened to anytime, anywhere using our Course Manager App. Pimsleur is an imprint of Simon & Schuster Audio Books; a division of the CBS Corporation. Job Responsibilities: ·Manage day-to-day operations for Pimsleur Language Learning ·Set sales and marketing strategy for direct-to-consumer, retail and institutional (Government, Military, School, Library, etc.) businesses ·Manage staff both in NY and Concord, MA offices including product development, production, and marketing personnel. ·Positioning of Pimsleur brand · Budgeting Maintain relationships with licensees and marketing partners |
Requirements: | Requirements:
·At least 15-20 years experience in brand management including significant direct response experience ·Background in educational, personal development or language learning industry preferred ·Must be fairly tech savvy, with some eCommerce experience; experience selling digital products preferred ·Familiarity with publishing industry a plus ·International marketing experience a plus The ideal candidate will: o Have experience marketing a product, not just a service; that product will have been sold via direct response channels and at retail o Have experience managing a small, eclectic staff o Have an entrepreneurial spirit with the ability to operate in a corporate environment o Have a history of taking a product or brand with enormous potential and achieving, sustained and profitable growth o Speak more than one language or have attempted to learn another language |
Company: | SIMON & SCHUSTER |
Location: | New York, NY |
How To Apply For This Job: | https://cbs.avature.net/cbssscareers/JobDetail/VP-Director-Pimsleur-Language-Programs/1781 |
Date Posted: | 6/30/2015 (Ongoing Job Posting) |